Month: March 2018

INTERVIEW: Talking social media, photography, the "full buyout" and branding in the 'new' New Orleans

March 27, 2018

I was honored to have been a recent guest on the acclaimed and long running podcast “It’s a Good Life Babe” where hosts Geoff and Joel sit down with New Orleans makers, movers, and shakers at their living room table to talk shop. I was more candid than I ever have been in an interview, talking opening about photography rates, social media, business headshots, and my new studio on Magazine Street. We talked openly, off the cuff, and let it all hang out on this podcast. I hope you will listen! 

We even touched upon my exciting upcoming New Orleans Photography Experience Workshop and why it’s important to “credit the culture” – CLICK HERE to learn more about that…then listen below!

Being a New Orleans creative means being able to balance the business of photography and the creativity of the spirit.

What I most enjoy about what I do, solving the visual problem and creating the dream for my clients (thank you Frank Relle), has everything to with being given the opportunity to listen. I have the unique opportunity to listen to people, mostly strangers of different ilk, explain their dreams and desires of how they and their brand want to look. Only given a few context clues, I must then sleuth around their mind using contextual words and images to bring out the true vision. Sound complicated…it’s not. Business branding, lifestyle photography, fine art and even headshots can be rewarding to both sides in terms of delivery of goods (photos) and services (the actual photo shoot) when done right. I hope you’ll listen to the podcast and comment here!

Product Review: Stellar Phoenix Recovery Software

March 1, 2018

Recovery begins with admitting we were wrong

As professional photographers we don’t like to admit it. We don’t talk about it much, but it happens. It happens to all of us. It’s the “Oops I Formatted Again” or the “Where did my file go” moment that we all dread. If you are in this business long enough you will accidentally delete or format files at one point in your life but luckily there’s Stellar Phoenix Recovery to the rescue. Before I tell you how great this product is, let me tell you how NOT great my day was last week.

As a busy commercial photographer and studio owner in New Orleans I maintain a healthy mix of active shooting, studio management, and self-promotion. I am constantly trying to update my online presence and social media with new videos and photography that tell the story of my business.  

Staying competitive on Magazine Street means keeping it clean, and documenting your work.

This weekend I took the time to paint the floor of my studio windows and gave them a coat of fresh white paint. My studio is located on Magazine Street, a very busy and competitive commercial area and I need my brand to be seen in the right way. After the paint dried I put my old Rollieflex on a tripod and arranged a window display to be proud of. This was a perfect moment to snap some high res photos of the display for a new social media post. The sun was perfectly shining behind my logo and the often busy Magazine Street was void of cars and people! I couldn’t believe it, finally a moment of peace and clarity to showcase my studio in the best way!

After I took some photos of the front of the shop I got a call from a client, and then the day took over. Later on in the day my first headshot client came in and was in a rush so before I started shooting, I formatted the card that was in the camera, forgetting about my window box photo shoot from earlier! I have never seen my studio look so good, and the conditions were PERFECT! Damn!

Stellar Phoenix Recovery Software to the rescue!

Never fear, I had Stellar Phoenix Recovery loaded on my Mac and went to work recovering the files. The interface for Stellar Phoenix is so easy to use, and when I launched the application I pressed the big blue button to start scanning my Secure Digital card for the lost files. Stellar Phoenix begins the scan, trying to find my files, and although I only shot about 10 files, it began finding images I had deleted from previous shoots! I was impressed at how fast the process took and how easy it was to recover my important files.

After the scan, the application showed me files from my formatted card and I easily navigated to the exact date I shot my window display. The software is very easy to read and I immediately was able to select the files I wanted and recover!

My business is run successfully on the security and safety of my photographs. My files are a direct investment into my business and my future and I feel more confident about my future when I have Stellar Phoenix Recovery on hand for the times I need them! What are you waiting for…here they are! https://www.stellarinfo.com/mac-photo-recovery.php

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