Large scale branding events are powerful opportunities for companies to define their identity, engage with clients and customers, and showcase their products or services in a meaningful way. The NFL Super Bowl has to be the ultimate branding event every year in the United States and I am so grateful for the amount of quality …
Being a part of a Creative Team in Branding Events Read More »
I’m still processing what happened on that horrible January 1 day on Bourbon Street in New Orleans. I’m always looking for ways I can help and be of service. Making a story with words and video seemed to be the best way. My heart goes out to the families of all the victims, and the …
I am extremely grateful for all of my amazing clients both new and continuing that have allowed me to tell their story. I took a huge leap this last year in transforming my headshot clients into branding and video clients. I left my small Magazine Street studio for a photography studio upgrade and much higher …
My new headshot photography studio on Julia Street in the New Orleans Warehouse Arts District is the most centralized location I could eve ask for. No longer am I stuck way uptown, or deep in the bywater asking clients to park on side streets or illegally on a corner. It is so easy to get …
Recent musician portraits at Zack Smith Photography Read More »
For the last three years I have enjoyed photographing world famous chef and business mogul Emeril Lagasse and a variety of his projects around New Orleans. One would think that being a photographer in such a famous food city as New Orleans, and having a famous client like Emeril, I would be photographing his food. …
Photographing the Famous Faces of Food with Emeril Lagasse Read More »
In the end, it’s not just about the photos; it’s about capturing the heart of your event and conveying it to the world. In the world of conference and convention photography, the ability to listen is just as important as the ability to compose a shot. Before that first photo, my listening has to start …
Since moving Zack Smith Photography studios from my humble Magazine Street beginnings to my new Julia Street location, I have really enjoyed the ease in providing more creative headshot options for my clients. In other words, I just moved from a humble hovel in the Shire to a deluxe apartment in the sky! Well, at …
“Revolutionizing Photography: Unleashing the Power of AI with Lightroom Editing and Photoshop” In the ever-evolving realm of photography, the integration of Artificial Intelligence (AI) has ushered in a new era of creativity and efficiency. I can’t tell you how many times I loathed opening up Photoshop as my finger quivered over the lasso tool….NOT the …
It has been a great run on Magazine Street and I am grateful for the experience and relationships I have made from 2017-2023 using this space as my photography home. I can’t believe it has been 6 years since I walked into 4514 with a vision to create a unique photography branding experience for my …
5 Signs It’s Time to Update Your Headshot or Business Profile Photo I mean who really likes to take headshots? Maybe the photographer and no on else! Kidding aside, I am sure you already have usable headshots, so is there really a need to update them? Ideally, your headshots could do with an update every …
